Skip to content
TwojeSystemy
Service

Business websites – design and build

A good website starts with the question of what it is for. Before the first screen is designed, we establish who it should reach, which decisions it should support and what sets the business apart. Only then do we design, build and launch a site your team can keep developing.

Definition

Business website design and build is the creation of a new site as a sales tool – from understanding the business and its customers, through UX/UI design and content, to launch, measurement and care after go-live. The site should be fast, accessible, easy to edit and easy to find in search engines.

  • UX/UI
  • CMS
  • SEO and AEO
  • Accessibility
Who it is for

Does this apply to your business

  • A business without a website, or with a brochure site that brings no enquiries

  • A company changing its offer, market or brand that needs a new site rather than patches

  • A team that wants to manage its own content instead of waiting for its agency to make changes

  • A business that wants to win customers from search and AI answers, not only from paid advertising

When it is worth it

Signs it is time to act

  • The current site was built for a different purpose and does not support sales or customer contact

  • A new product, service or market needs a site designed around that offer

  • Your team cannot publish content on its own and depends on the agency for every change

  • Search visibility and measurement need to work from the first day, not be added later

Scope

What the work covers

  • Discovery: business goals, audiences, competitors and the paths to purchase

  • UX/UI design: information architecture, mock-ups and prototypes approved before any code is written

  • Development: responsive templates, components and forms connected to the CMS

  • Content editing without a developer: your team publishes pages, posts and images on its own

  • Technical SEO and AEO, performance and WCAG accessibility built in from day one

  • Analytics and goal measurement, launch, and care after go-live

Outcome

What should change in how the company works

  • A site that sells

    Every screen has a job: to lead to an enquiry or a purchase, not just to look good.

  • Speed and accessibility from the start

    Performance, WCAG accessibility and a clear structure are designed into the site, not added after launch.

  • Easy editing, no waiting for a developer

    Your team updates content on its own, and the site grows with the business.

  • Visibility in search and AI assistants

    A clear structure, metadata and structured data help search engines and AI assistants understand what the business does and offers.

Comparison

A decision without guesswork

Brochure site vs sales-focused site
CriterionBrochure siteSales-focused site
PurposePresents the companyLeads to an enquiry or purchase
ContentStatic, rarely updatedManaged by your team in the CMS
VisibilityAccidental, with no structurePlanned for search engines and AI answers
MeasurementNone, or only general figuresEvents and goals tracked in analytics
FAQ

Questions before we start working together

  • How long does it take to build a new website?

    It depends on the scope, the number of pages and how quickly content is delivered. At the start we agree on a schedule and stages, so you always know what happens at each step.

  • Will our team be able to change the content itself after launch?

    Yes. The site is built with a CMS in which your team edits pages, posts, images and contact details. If needed, we run a training session on using the editor.

  • Do you also handle SEO and measurement?

    Yes. Technical SEO and AEO (optimisation for AI answers) are part of the project from day one, and analytics is set up to measure enquiries and customer journeys. After launch we can continue with reports, fixes and further development.

Contact · We reply within 24 hours

Let us talk about what should work better

Tell us which problem you want to sort out: a new website, an application, automation, an integration, a process or a technology decision. You will get a concrete answer, with no pressure to adopt a solution you do not need.